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Chat With The Experts™

Helping you and your business thrive in the modern world.
Facilitated by The Emmerich Group.

Innovate the Way You Innovate

Stephen Shapiro

Take everything you’ve heard or thought about innovation…and turn it upside down. Discover why...

  • Asking for ideas is a bad idea. Discover how to define challenges more clearly. If you ask better questions, you will get better answers.
  • Expertise is the enemy of innovation. The more you know about a problem, the more difficult it is to find breakthrough solutions.
  • The brain kills innovation. Because the brain is wired for survival, change is viewed as risky.
  • Best practices are stupid. Replication is not innovation. And besides, what works for one company may not be appropriate for you.

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